Meet your Blue Shield Rep
Blue Shield of California is a surprising kind of healthcare provider. They’re like a small business, and they love their customers. So when they wanted to give new members an overview, we created a video designed to be as human and supportive as possible, showing the different types of Blue Shield member. I came up with the idea of a Brady Bunch style video layout, wrote the script, worked directly with the actors on-set and was in the editing room. Becky Kitlan was CD and Matthew Powell was the very talented art director. Here’s the link: https://vimeo.com/314520383/a9d3cdb161
And we made more benefit walk-throughs, which you can see here:
https://vimeo.com/314520970/1e75676837